# Loyalty Programs

## Campaigns

A campaign is a website where customers can sign up to earn loyalty points, and exchange points for rewards.

You can test the campaign on a url you get from us, and when you are ready you can launch it on any domain or subdomain you own. For example, a subdomain like **loyalty.mybusiness.com**, or a top-level domain like **mybusinessextras.com**.

<figure><img src="/files/yZd4GhsmPoI1gUXdqPRC" alt=""><figcaption></figcaption></figure>

## Rewards

Customers can use their earned loyalty points to redeem a reward. A reward can be linked to one or more campaigns.

<figure><img src="/files/NxVJhPvYbN9bb8zpsrLX" alt=""><figcaption></figcaption></figure>


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